Life's a Pitch - Packaging Research

This parcel sticker is by Qwertee. The actual parcel is packaged very plainly but the sticker makes it recognisable as something a bit more interesting. I don't know if this image is directly linked to the company or whether it is just there for design but either way, it makes the parcel different to other plain parcels that arrive in the mail. This would be cheap to produce because it is just a printed 2D label. I think that we could do more than this for our packaging design especially as it would be an envelope which is easier to print onto than the plastic on this parcel. 

This is the poster tube design by 'Imposters' who sell prints, posters and photos which is very similar to the products our business will be selling. I like the idea of having a plain tube with what looks like a sticker on the outside. The sticker looks like it has been used to seal the two ends of the tube together and then this would be destroyed when the package is opened. I think this is a really good idea and it highlights how it is straight from producer to consumer because there has been no tampering in-between. When it comes to design, it might be good for us to change the sticker design each month depending on the theme. Having the logo on the outside of the packaging is also good for promotion because people will see it in the mailing process and if the buyer decides to keep the tube then it will be seen here too. These stickers could be printed in the same place where the rest of our products are being printed. 

These are the envelopes and puffy bags used by 'Sass & Peril' who sell their work through The Paper Cub Co. I think these are the most personal and crafted packaging designs out of all the ones I have looked at today. The designs are screen printed onto existing envelopes which I think makes the product feel handmade and made with care. Obviously screen printing these designs would be time consuming so as the business grows, it might not be feasible to do this, however, when starting up this is a possibility. Another option would be making an ink stamp with the company logo on which can be printed onto envelopes. The only issue is whether this would print well on a poster tube.