Sectors and Service Task

Example 1: 

Which sector has the work been produced for? Tertiary sector -> Private sector.

Which services does the work relate to? A company, specifically a restaurant/bar, wholesale and retail.

Is it successful? Yes in terms of wholesale and retail but it is debatable whether the image itself has a strong connection with the restaurant and bar aspect. 

Summary

The simple design would be cheap and quick to produce and will be easily recognisable once the connection between image and company name is established. In regards to the restaurant being part of the private sector and its main aim being to make money, the distribution of this bag for free is somewhat a risk because I am presuming they have paid a company to get these bags printed for them. The Nation of Shopkeepers is then becoming reliant on these bags raising the profile of their restaurant and creating more interest so more people go there to spend their money. It is more complex than a simple exchange of goods or a service for money. 

Example 2: 

Which sector has the work been produced for? Tertiary sector -> Private sector, public sector. 

Which services does the work relate to? Communication.

Is it successful? It is successful in its efforts to communicate something to the public. 

Summary

I think that newspapers are classed as private sector but I am unsure how the whole newspaper business works really and whether any of their content is controlled by the state. Even if this is incorrect, Steve Bell himself is a freelancer so this would be part of the private sector. In terms of communication, it is successfully getting across a strong message about the a governmental issue which lies within the quaternary sector. I am quite confused about this one.

Example 3: 

Which sector has the work been produced for? Tertiary sector, quaternary sector.

Which services does the work relate to? Creative industries, education.

Is it successful? Yes, the design shows creative thinking and suggests the contents will be informative and educational. 

Summary

The role of this book is to fulfil its educational purpose which I think the cover design does, obviously the real information exists on its pages but the cover is a simple insight into a creative way of thinking. The book itself is a product which has an aim of being sold to make money, I think the overall professional look of the book means it is likely to be trusted by people interested in its themes, the names of practitioners and companies featured on it also boost its supposed 'reliability' as an educational product.

Example 4: 

Which sector has the work been produced for? Secondary sector, tertiary sector.

Which services does the work relate to? Creative industries, tourism, communication, retail trade.

Is it successful? Yes, because it communicates her experience well, shows creativity and has links to tourism and her surroundings. I am doubtful of whether this work is successful in terms of selling it as a product.

Summary

I found this example difficult to analyse but I thought it was worth looking into. I found it hard because the illustrator is actually producing this work for herself as a sort of visual diary rather than with an audience in mind. She does sell prints of her work and takes commissions which makes her work a buyable product. I think this work is more successful on the grounds of it being communicative of her current location and her journeys and I'm sure people can relate to this. However, on the retail and business side, the sale of her work seems somewhat an afterthought which might make it less successful than a practitioner who works for a specific audience/environment. 

Example 5: 

Which sector has the work been produced for? Secondary sector, tertiary sector -> private sector. 

Which services does the work relate to? Wholesale and retail trade, health.

Is it successful? I don't personally like the design but in terms of retailing for children, it is something that would appeal. It is a sellable, finished product but I have doubt about how professional its overall aesthetic is. 

Summary

The success of this products lies within its links to retailing and how this would strongly capture a child's eye. I imagine that this is a very cheaply made product, probably with a high profit margin which is also beneficial in the private sector as the main aim is to make money. I have included health as a service this relates to because of the consciousness about healthy eating and a child's diet, some adult consumers may be put off buying this product for their children because it is not good for them. 

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Evaluation of the task

I found this task really difficult, I am still not sure whether I have analysed each product correctly in response to the sectors and services they relate to. It is hard to decide whether illustration is successful or not under these terms because it can often work for most aspects but fail slightly on others. This might be a reason why it is important to understand where the work you are producing is going to exist so that you can make informed decisions about what needs to be prioritised to make your work successfully exist within a certain sector or service. 

I am starting to understand this whole idea a bit better but am still confused about a lot of things. Maybe things will become clearer in the next PPP session.